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iVillage's "Girls Night Out" - An Introduction
Beginning December 14th, every two weeks the iVillage Girls Night Out events in Second Life will celebrate and showcase great locations, personalities, and content already existing inside of Second Life. Each Girls Night Out evening will be curated by a different Second Life resident and who will lead a tour of interesting local and indigenous locations already established inside Second Life. Tours will range from things like music events, discussions, tutorials, and more.
To participate in the Girls Night Out events, beginning on Monday residents of Second Life will be able obtain an iVillage branded tour application (called a "HUD") which will be automatically updated after each tour to provide residents with the latest information on the next event and set of locations. Residents can obtain the iVillage HUD for free at the new iVillage Loft which will launch on Monday inside Second Life on Sheep Island.
The goal of the project is to showcase and highlight the amazing community of women who are doing amazing things each and every day inside various sub communities in Second Life.
It is interesting to note that almost half of the residents of Second Life are women. In addition to this, women spend more time inside Second Life then men. The iVillage project is to celebrate and showcase this incredibly vibrant community. Rather than to create a branded island and bring in new content into Second Life, iVillage is doing something unique and innovative by not developing a branded space, but rather by assisting new residents in discovering the amazing things that are already being done inside Second Life but are hard to find.
You can follow the progress of the iVillage Girls Night Out Project here on the official blog for the project at: [www.ivillage.com/gno].
For more information about the iVillage Girls Night Out events, contact Cynthia at cynthias@electricartists.com
Dec 5, 2006 | Permalink | Comments (1)
Comments
this is exciting to hear!!! my partner kiana and i have done some fun "girls nite out" events with our groups, and have had a fun time... from iceskating to mobbing another designers store and buying it out, dancing at a club in silly outfits, to a fall festival and stuff, we had a great time and a lot of girls got to make new friends, and we all had a blast.
good to see you all making this available for women, we'd love to host a 'nite out" sometime.
love the loft too btw, saw it the other day, great vibe,
xoxo,
caLLie
